Medallia sells its Experience Cloud, a customer and employee experience management platform, under a heading that reads Transparent, Flexible Pricing and behind a single Talk to Sales button. The page names no plan, no tier and no dollar figure. It bases a quote on what it calls the Experience Data Record, defined on the page as all data tied to one discrete interaction between a customer or employee and the company, and says that record is priced in annual tiers without naming any of them.
Everything below was read on medallia.com/pricing on 5 October 2026, and on the Internet Archive's copies of the same address taken each January from 2023 to 2026, the only years that address has been crawled.
What does Medallia cost?
| Product | Price on the page | Scope |
|---|---|---|
| Medallia Experience Cloud | Talk to Sales | A single platform metered by the Experience Data Record, covering signal capture, analytics, workflow and security and self service tools for customer and employee data |
One product, one button. The page runs no plan cards, no comparison table and no calculator.
What does Medallia base a quote on?
The page names one unit, the Experience Data Record, which it defines as all data associated with a discrete interaction between an end customer or employee and a company. It says pricing by survey response volume or user count is obsolete and that the record, not those counts, is what a quote measures. It calls the result priced in annual tiers but names no tier, no count and no dollar figure anywhere on the page. It adds that the analytics, alerts and closed loop workflows on that data come at no extra cost, and that a company is not charged separately for each channel, such as a website survey against an email survey.
What's included in a quote?
| Group | What the page lists |
|---|---|
| Signal capture | Surveys, speech, social signals, digital feedback, video feedback |
| Analytics | Medallia AI, text analytics, speech analytics, acoustic analytics, survey analytics |
| Workflow | Unlimited users, personalized role based reporting, automatic alerting, case management, closed loop feedback |
| Security and self service | Anti cheating engine, PII detection and redaction, developer portal, admin suite, sandboxes |
Each group ends with a line reading "So much more", which the page does not expand on.
Is there a free plan or a trial?
The page lists neither. It names no free tier and mentions no trial of any length. Every path on the page leads to Talk to Sales or a contact form.
How has Medallia's price changed?
| Archive copy | What the pricing page showed |
|---|---|
| January 2023 | The Experience Data Record pitch, a section titled "An Experience Data Record in Practice," and an analytics group naming Athena AI; no price |
| January 2024 | The same pitch and section, the same analytics group naming Athena AI; no price |
| January 2025 | The same pitch and section, the same analytics group naming Athena AI; no price |
| January 2026 | The same Experience Data Record pitch, no "in Practice" section, and the analytics group naming Medallia AI; no price |
None of the four copies prints a number, and the live page read on 5 October 2026 carries the same text as the January 2026 copy.
Does Medallia run a feature voting board?
No. ideas.medallia.com, titled Ideas Hub and run on Medallia's own idea management product, sends a visitor straight to a sign in form with no idea, vote or status shown.
What this costs
Lite
$9 /mo
Pro
$39 /mo
Lifetime
$999 once
Fourteen day trial of Pro, card asked for at signup. Nothing here counts the people who vote, so the bill does not move when the board starts working. The long version, with what happens if you stop paying.
VoteFirst is a feature request board: customers post requests, vote on each other's and follow a public roadmap, at $9 a month for one project or $39 for unlimited projects and colleagues, with no quote to ask for. Medallia gathers survey, speech, social and video signals into one record for every interaction a company has, and VoteFirst does none of that; it collects and ranks what customers want built next. Qualtrics also prices by quote and names its metric on every product, QuestionPro and Alchemer print a price by the user, the survey software shortlist compares ten survey tools side by side, and the pricing hub groups every vendor by what it meters.
How were these prices read?
The live page comes from medallia.com/pricing, read in a browser on 5 October 2026. It named one product, Medallia Experience Cloud, with a Talk to Sales button, the Experience Data Record pitch, four feature groups and no FAQ, free plan, trial or price anywhere on the page. The history comes from the Internet Archive's copies of medallia.com/pricing taken on 19 January 2023, 17 January 2024, 19 January 2025 and 17 January 2026, fetched with id_ and HTML comments stripped; the CDX index lists no earlier capture of that address. The board check found ideas.medallia.com redirecting to a sign in form, community.medallia.com redirecting to the Medallia homepage, feedback.medallia.com serving a survey engine error page, medallia.com/feedback redirecting to a product page about feedback management, and medallia.com/ideas and medallia.com/roadmap returning a 404.
14 days, a card at signup, then $9 or $39 a month.